Northern | US

'Bonkers decision': Social media reacts to Steve Diamond dismissal


NEWCASTLE UPON TYNE, ENGLAND - SEPTEMBER 26: Steve Diamond of the Red Bulls with media officer Mark Smith during the Gallagher PREM match between Newcastle Red Bulls and Saracens at Kingston Park Stadium on September 26, 2025 in Newcastle upon Tyne, England. (Photo by Stu Forster/Getty Images)
Comments
Comment

Newcastle Red Bulls’ decision to sack Director of Rugby Steve Diamond hasn’t gone down well with their fans on social media, with the overwhelming majority of them believing he deserved a chance to work with a bigger budget.

ADVERTISEMENT

The Austrian-owned energy drinks giant have wasted no time in announcing the club’s new management structure, with new head coach Alan Dickens reporting to Sporting General Manager Neil McIlroy.

Meanwhile, former Director of Rugby, John Fletcher, is returning to Kingston Park as Academy and Pathways Director, and Jonny Petrie is becoming Managing Director.

Peter Graham, on X, seemed to sum up most people’s thoughts in just two words: “Bonkers decision”, while TigerSimon on The Red Bulls Sports Network page said, “Really, really harsh on Dimes. Dimes doesn’t fit RB’s corporate model?”

‘The Boyfriend’ added, “I think it is a shame, for sure. He came in, stuck with it through a terrible time, and was making some choice selections now he had a budget; what a shame he won’t get to see any of that come to fruition.

“Maybe we’re seeing something of how RB like to operate, with everything aiming to be on what they see as a higher level..? Still a shocker, though, there’s plenty else I’d have changed at KP before Dimes!”

Rogerandout tried to put a positive spin on it: “Disappointed as I thought he did a good job in difficult circumstances. He made good signings, considerably superior to Codling, with an equally tiny budget. On the positive side, it is a statement of intent, and to my mind, it means that a considerable budget is now available, and that has not been the case. They are all pieces of meat, be they players or coaches in professional sport.”

ADVERTISEMENT

The Bear was scathing of the decision, letting his feelings be known on X: “Rugby continues to stumble inexorably towards the failed business model of football. We are in danger of losing the whole ethos of our sport.”

Related

ADVERTISEMENT
Play Video
LIVE

{{item.title}}

Trending on RugbyPass

Comments

0 Comments
Be the first to comment...

Join free and tell us what you really think!

Sign up for free
ADVERTISEMENT

Latest Long Reads

Comments on RugbyPass

N
NoLongerARuck 7 minutes ago
Rugby's Greatest Rivalry deep dive - what has happened to the All Blacks’ scrum?

Alot of people have talked about how the AB's are making progress and getting closer to the Boks. Its also important to ask where the net gain has been. In 4 games under Razor the AB's attack failed dismally and struggled to score tries. The Boks outscored them comprehensively. Even so the All Blacks led for long periods in Joburg and Cape Town in 24. They lost each game by one score. They led all the way in Auckland and led for a quarter of the match in Wellington. Razors team always lost control in the final quarter of matches against the boks where the Boks bench completely overpowered them.

Under Rennie the AB's have scored plenty of tries, more than the Boks, they have rediscovered their attacking threat but they have regressed in other areas. Their scrum has totally capitulated, their lineout has been hammered, they are turning the ball over more at break down and in the tackle. They are making mistakes within their attacking template that has cost them and presented the Boks opportunities and so their defence has suffered with the Boks making hay in the last 3 games outscoring them in terms of tries and pts during that period. They have conceded 2 and 3 score leads in the last 3 matches heading into the final quarter. At Cape Town it was 16 points, Soweto 12 pts and in the US 15 pts. The Boks established control of Rennies team earlier and led for longer with AB's forced to chase games. They won the second half in Ellis Park comprehensively and the final quarters in the next 2 matches matches but little else illustrating the lack of control for the AB's.



...

1 Go to comments
Close Panel
Close Panel

Edition & Time Zone

{{current.name}}
Set time zone automatically
{{selectedTimezoneTitle}} (auto)
Choose a different time zone
Close Panel

Editions

Close Panel

Change Time Zone

Close
ADVERTISEMENT
Copied to clipboard

Share Article close