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Rugby Australia considering new competition for broadcasters

David Pocock reacts following Australia's defeat to England at the World Cup (Photo by Shaun Botterill/Getty Images)
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Rugby Australia will investigate forming a new national club competition, but won’t settle on a format until the next broadcasting rights deal is signed.

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RA revealed the strategy after a News Corp Australia report claimed a two-division national club competition could be part of the ‘whole of rugby’ package to be presented to broadcasters.

“Rugby Australia wishes to confirm that it has investigated the establishment of a national club competition ahead of its media rights negotiations,” RA said in a statement issued on Thursday.

“However the final competition format will not be determined until further consultation with the successful broadcaster, the state and territory member unions, and the clubs.”

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Fox Sports has held the rights to the majority of major Australian rugby content since the professional era started in 1996, heralded by the introduction of the Tri-Nations and Super Rugby tournaments.

Castle remains confident Fox Sports hasn’t walked away and expects the broadcaster to bid for TV rights next month.

Castle is taking rugby’s broadcast rights to market for the first time since rugby went professional in 1996, in a move that will have a huge impact on the game’s future.

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It was reported Fox Sports had ended their 25-year relationship with the code after RA rejected their offer for the rights package from 2021 to 2025.

But Castle is confident the pay-TV company will come back to the table.

“We went through a negotiating process with them (Fox Sports) through their exclusive negotiating period,” Castle said.

“Unfortunately we couldn’t get to a place we were both comfortable with. So now we’re in tender and we would expect that as a market process they would step into that process.”

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RA chairman Cameron Clyne and vice-chairman Brett Robinson will stand down from the board on March 30 and former Australian Rugby Union chief executive John O’Neill believes the new board shouldn’t inherit their TV deal.

Castle confirmed Clyne would continue to work on broadcast negotiations before he departs and said she didn’t think O’Neill’s comments were fair.

“This is a decision that is about generating the most financially beneficial outcome we can for the game,” Castle told reporters at the Super W launch.

AAP

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Phantom 1 hour ago
Nations Championship: 'The data shows the north has finally caught up with the south'

Fact: the gap between the North and the South has narrowed considerably - that I get. However, determining that only selecting only Home grown players or playing in the home country is is the optimal strategy is a bit of a toss up and highly reliant on the economies of the home union. I do understand that England and to a lesser degree Ireland selects home based only. The top 14 is a massive threat to their domestic product. France would probably not be affected (the money is at home). Fiji, Argentina, Samoa, Italy and you could even argue Scotland have only benefitted from this. Their players either go overseas to learn at higher levels (Fiji, Samoa, Argentina) or players coming into their leagues to strengthen the home product and their National teams (Scotland, Italy, Japan).

South Africa used to limit its selection to the home based players, but the reality of a weak currency vs what players could earn oversees meant that you lost access to your best players at some stage of their careers, with very few exceptions. Kolbe left SA as he was considered too small for International Rugby (yes coaches/selectors view), but ironically in France he forced selectors to notice his endeavors and select him. He is only reaching 50 caps now despite being north of 30 - granted rotation and the odd injury also played a role, but for the most part it is having debuted or becoming a regular so late.



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