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Uncertain times: why Rugby Australia must do everything they can to keep Dave Rennie interested

By Michael Pulman
(Photos by Getty Images)

As has been the case time and time again, Rugby Australia needs to come together and make smart decisions as it begins to tackle the dire state of affairs facing the game in its own backyard.

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There is a belief system in some business circles which says that the time for radical change is not when things are in a state of crisis, but when all is going well.

Even before COVID-19, nearly all reports out of Australia painted the game in a deep state of crisis. The situation has only worsened now.

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In the wake of laying off 70% of staff, primarily due to rugby’s current suspension thanks to COVID-19, the true financial outlook for RA has been revealed and the reactions have become messy as the game faces potential insolvency.

The latest is a suggestion that new Wallabies coach Dave Rennie could walk out on his four-year deal if RA’s CEO Raelene Castle were to be sacked.

Such reports are purely speculation at this point, but RA should consider itself on notice.

Rennie is a man of high integrity and won’t force himself into remaining in an unhealthy working environment. Furthermore, it took a lot for RA to get Rennie to sign on the dotted line because they weren’t the only ones vying to secure his services.

Rennie himself also admits he has a lot of time for Castle and has been impressed by her vision for the future of the sport in Australia.

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Suddenly, the ever-increasing reality is that Castle might not be around to ensure that future comes to fruition after two turbulent years of trying.

Originally, hopes were high for Castle, but whichever way this argument is to be cut, it’s not deniable that along the way she has made some bad decisions.

Particularly agreeing to re-sign Israel Folau for a further four years after his initial social media outburst and not placing any measurable controls on his social media activity.

It was a ticking time bomb waiting to go off, and sure enough, it did, resulting in a forced payout that further compounds the difficult financial picture.

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Furthermore, Super Rugby fizzled into a competition many followers of the sport in Australia simply didn’t care about, resulting in pitiful attendance levels at stadiums. Then, most recently, broadcast negotiations with Fox came to a shrieking halt.

In the background of all this is Rennie, one of the most gifted coaches in the game, a general that the Wallabies struck gold in securing.

Signing Rennie felt like it could be the start of the rebuild, his task was to get the Wallabies winning again, starting by putting an end to the divide within the dressing room which had grown substantially toward the latter end of the Michael Chieka era.

If the Wallabies were to kickstart themselves somewhere close to what they’ve been when at their best when international rugby was back on the agenda, imagine what it could do for the state of the game in Australia, especially in terms of mindshare.

Success isn’t just the fleeting victory over the All Blacks or Springboks as we’ve seen since the last time the team appeared in a Rugby World Cup final. A good run of results over the course of a season or two will bring the heightened interest and winning expectation that the game needs.

All of this is important because the Wallabies hold a key to success for Rugby Australia moving out of this crisis. Legitimate success for the Wallabies is one of the quickest ways for RA to get the fans back on board.

Those two factors would be good for the health of game in any climate, but Rugby Australia hasn’t been able to generate either for a long time.

It’s hard to argue that Rennie is not the man with the right coaching experience behind him to turn the Wallabies around.

If the tension surrounding Castle were to result in Rennie turning his back on coaching the Wallabies, it’s hard to see how that would really improve on anything when you keep in mind the other issues at play

Having Rennie’s arrival go by the wayside would repeat the message to rugby fans in Australia that when their game is facing crisis, everything falls apart and rash decisions are made quickly in order to find the quick fix.

Smart decisions are required, that’s the only way to give the game the very best chance of pulling itself out of the COVID-19 pandemic which has halted the entire sporting landscape.

On a financial front, Rugby Australia have already made some big changes – look no further than RA laying off 70% of its staff and Castle herself taking exactly half of her yearly salary off the table.

It will almost certainly require more than that, but the cost of getting Castle out the door and bringing in Phil Kearns, as has been speculated will cost more not less.

Yes, these are only two pieces of the puzzle, but they’re almighty big ones.

For Rugby Australia, now is not the time to be adding more complication and potential costs to what is already a dire situation.

To force your current CEO out the and sour the relationship with the incoming Wallabies coach is not the way to avoid further muddier waters.

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Sam T 2 hours ago
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I remember towards the end of the original broadcasting deal for Super rugby with Newscorp that there was talk about the competition expanding to improve negotiations for more money - more content, more cash. Professional rugby was still in its infancy then and I held an opposing view that if Super rugby was a truly valuable competition then it should attract more broadcasters to bid for the rights, thereby increasing the value without needing to add more teams and games. Unfortunately since the game turned professional, the tension between club, talent and country has only grown further. I would argue we’re already at a point in time where the present is the future. The only international competitions that matter are 6N, RC and RWC. The inter-hemisphere tours are only developmental for those competitions. The games that increasingly matter more to fans, sponsors and broadcasters are between the clubs. Particularly for European fans, there are multiple competitions to follow your teams fortunes every week. SA is not Europe but competes in a single continental competition, so the travel component will always be an impediment. It was worse in the bloated days of Super rugby when teams traversed between four continents - Africa, America, Asia and Australia. The percentage of players who represent their country is less than 5% of the professional player base, so the sense of sacrifice isn’t as strong a motivation for the rest who are more focused on playing professional rugby and earning as much from their body as they can. Rugby like cricket created the conundrum it’s constantly fighting a losing battle with.

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Ed the Duck 9 hours ago
How Leinster neutralised 'long-in-the-tooth' La Rochelle

Hey Nick, your match analysis is decent but the top and tail not so much, a bit more random. For a start there’s a seismic difference in regenerating any club side over a test team. EJ pretty much had to urinate with the appendage he’d been given at test level whereas club success is impacted hugely by the budget. Look no further than Boudjellal’s Toulon project for a perfect example. The set ups at La Rochelle and Leinster are like chalk and cheese and you are correct that Leinster are ahead. Leinster are not just slightly ahead though, they are light years ahead on their plans, with the next gen champions cup team already blooded, seasoned and developing at speed from their time manning the fort in the URC while the cream play CC and tests. They have engineered a strong talent conveyor belt into their system, supported by private money funnelled into a couple of Leinster private schools. The really smart move from Leinster and the IRFU however is maximising the Irish Revenue tax breaks (tax relief on the best 10 years earnings refunded at retirement) to help keep all of their stars in Ireland and happy, while simultaneously funding marquee players consistently. And of course Barrett is the latest example. But in no way is he a “replacement for Henshaw”, he’s only there for one season!!! As for Rob Baxter, the best advice you can give him is to start lobbying Parliament and HMRC for a similar state subsidy, but don’t hold your breath… One thing Cullen has been very smart with is his coaching team. Very quickly he realised his need to supplement his skills, there was talk of him exiting after his first couple of years but he was extremely shrewd bringing in Lancaster and now Nienaber. That has worked superbly and added a layer that really has made a tangible difference. Apart from that you were bang on the money… 😉😂

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