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Lions tour match tickets going on sale for as little as £4 in South Africa

By Online Editors
(Photo by Michael Bradley/AFP via Getty Images)

Tickets from as little as R100 (£4.30) for next year’s British and Irish Lions tour will be available from September 2 following South Africa Rugby’s announcement of the prices and ballot process. The organisers have struck a balance between pricing for the biggest sporting event to hit South Africa since the 2010 FIFA World Cup while making the matches around the country remain highly affordable.

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The eight-match tour – which stretches across six cities over five weeks and kicks off in Cape Town on July 3 next year – has tickets available for public sale with the prices designed to make them attractive to South African residents.

“The top-priced tickets are comparable with what was charged 12 years ago when the Lions were last here,” said Jurie Roux, SA Rugby CEO. “But what is very different is that we have introduced four tiers of pricing for all matches – unlike the once-price-fits-all approach last time around.

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Lions legend Lawrence Dallaglio rewatches the opening Test of the 1997 tour to South Africa in the company of RugbyPass

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Lions legend Lawrence Dallaglio rewatches the opening Test of the 1997 tour to South Africa in the company of RugbyPass

“We have provided a range of price points for the public and, for instance, a family of four will be able to watch a match against one of the franchise teams for R1,000 (£43.60) in total, and for as little as R400 (£17.40) for a match in Port Elizabeth or Nelspruit.

“This is a once-in-a-decade commercial opportunity and we won’t shy away from acknowledging that we have to maximise the commercial opportunity that the extraordinary demand offers. At the same time, we have been sensitive to the South African fans and have some very affordable prices to watch the best of our local teams take on the Lions.”

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Ticket prices for matches against the DHL Stormers at Cape Town Stadium, the Cell C Sharks at Jonsson Kings Park and the Vodacom Bulls at Loftus Versfeld range in price from R250 (£10.90) to R600 (£26). Tickets for midweek matches against a SA Invitational team in Port Elizabeth and against SA A at Mbombela Stadium are even cheaper ranging from only R100 (£4.30) to R350 (£15.20).

The cheapest Test match ticket is R500 (£21.80) – less than the price of a ticket to a 2019 Springbok Test – and increases to R1,250 (£54.50) and R2,000 (£87.20) to the top-priced ticket of R3,000 (£130.80).

South Africa, as a territory, has the majority ticket allocation and South African residents will have access to an affordable ticket pricing tier structure. “The British and  Irish Lions are unique in that they visit South Africa only once every 12 years, and we look forward to welcoming their thousands of fans to some warm South African hospitality,” added Roux.

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“This is the home of the Rugby World Cup champions, the Springboks, and the Lions will know they are in our den. More tickets will be available to home fans than to overseas fans – we want to meet them with an army of green to combat the sea of red.”

Roux said that it was critical for South Africans to note that there was only one route to secure tickets – by entering the ballot on www.lionstour2021.co.za. “We have had large-scale interest through www.lionstour2021.co.za and they will all receive an email with a link to the ticket site once the ballot opens.

“Any other South African-based fan can register on the site now or when the ballot opens. The ballot closes at midnight on September 16, after which we expect all the publicly available tickets to be allocated. It is critical that if you want tickets for the tour you register on the site before September 17.”

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Nickers 4 hours ago
All Blacks sabbaticals ‘damage Super Rugby Pacific when it is fighting for survival’

Sabbaticals have helped keep NZ’s very best talent in the country on long term deals - this fact has been left out of this article. Much like the articles calling to allow overseas players to be selected, yet can only name one player currently not signed to NZR who would be selected for the ABs. And in the entire history of NZ players leaving to play overseas, literally only 4 or 5 have left in their prime as current ABs. (Piatau, Evans, Hayman, Mo’unga,?) Yes Carter got an injury while playing in France 16 years ago, but he also got a tournament ending injury at the 2011 World Cup while taking mid-week practice kicks at goal. Maybe Jordie gets a season-ending injury while playing in Ireland, maybe he gets one next week against the Brumbies. NZR have many shortcomings, but keeping the very best players in the country and/or available for ABs selection is not one of them. Likewise for workload management - players missing 2 games out of 14 is hardly a big deal in the grand scheme of things. Again let’s use some facts - did it stop the Crusaders winning SR so many times consecutively when during any given week they would be missing 2 of their best players? The whole idea of the sabbatical is to reward your best players who are willing to sign very long term deals with some time to do whatever they want. They are not handed out willy-nilly, and at nowhere near the levels that would somehow devalue Super Rugby. In this particular example JB is locked in with NZR for what will probably (hopefully) be the best years of his career, hard to imagine him not sticking around for a couple more after for a Lions tour and one more world cup. He has the potential to become the most capped AB of all time. A much better outcome than him leaving NZ for a minimum of 3 years at the age of 27, unlikely to ever play for the ABs again, which would be the likely alternative.

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