Select Edition

Northern Northern
Southern Southern
Global Global
NZ NZ

Kolbe the latest Springboks player to gain Jay-Z approval

By Josh Raisey
(Photo by Michael Sheehan/Gallo Images/Getty Images)

Springboks’ Cheslin Kolbe has joined his South African World Cup-winning captain Siya Kolisi in agreeing to a deal with sports management company Roc Nation Sports International.

ADVERTISEMENT

Owned by rapper Jay-Z, RNS is a division of the entertainment agency Roc Nation and the 26-year-old Toulouse-based winger is the second rugby player to sign a deal with the company.

On their website, RNS provide more information about their operation, saying: “Roc Nation Sports elevates athletes’ careers on and off the field, including endorsement deals, philanthropic endeavours, media relations and brand strategy.” 

Video Spacer

Win £5,000 for your local rugby club courtesy of Budgy Smuggler

Video Spacer

Win £5,000 for your local rugby club courtesy of Budgy Smuggler

Since its formation in 2013, RNS has gone on to work with some global sporting superstars. Their clients are largely from basketball, baseball and American football, but it also has some of the biggest names from the world of football.

The Top 14’s Kolbe is unquestionably one of the biggest names in the world of rugby at the moment and is a worthy client of RNS. 

The diminutive winger’s try-scoring performance in the RWC final victory over England last year and a nomination for World Rugby player of the year helped solidify his status as one of the best players in the world, although he was beaten to the award by Test teammate Pieter-Steph du Toit.

Kolisi signed with the company soon after South Africa were named crowned champions and is described by RNS as “the new modern face of Africa, with a voice to unite a nation, who offers a new pathway for many”. 

ADVERTISEMENT

Since the RWC, Kolisi has set up the Kolisi Foundation which has worked throughout the Covid-19 pandemic to deliver supplies to those in need, while Kolbe has worked with the Be The Difference Foundation.  

Both players are now united on and off the field as they help in the globalisation of rugby, particularly in the United States, as their status continues to grow.

 

ADVERTISEMENT

Join free

Chasing The Sun | Series 1 Episode 1

Fresh Starts | Episode 1 | Will Skelton

ABBIE WARD: A BUMP IN THE ROAD

Aotearoa Rugby Podcast | Episode 9

James Cook | The Big Jim Show | Full Episode

New Zealand victorious in TENSE final | Cathay/HSBC Sevens Day Three Men's Highlights

New Zealand crowned BACK-TO-BACK champions | Cathay/HSBC Sevens Day Three Women's Highlights

Japan Rugby League One | Bravelupus v Steelers | Full Match Replay

Trending on RugbyPass

Comments

Join free and tell us what you really think!

Sign up for free
ADVERTISEMENT

Latest Features

Comments on RugbyPass

S
Sam T 1 hours ago
Jake White: Let me clear up some things

I remember towards the end of the original broadcasting deal for Super rugby with Newscorp that there was talk about the competition expanding to improve negotiations for more money - more content, more cash. Professional rugby was still in its infancy then and I held an opposing view that if Super rugby was a truly valuable competition then it should attract more broadcasters to bid for the rights, thereby increasing the value without needing to add more teams and games. Unfortunately since the game turned professional, the tension between club, talent and country has only grown further. I would argue we’re already at a point in time where the present is the future. The only international competitions that matter are 6N, RC and RWC. The inter-hemisphere tours are only developmental for those competitions. The games that increasingly matter more to fans, sponsors and broadcasters are between the clubs. Particularly for European fans, there are multiple competitions to follow your teams fortunes every week. SA is not Europe but competes in a single continental competition, so the travel component will always be an impediment. It was worse in the bloated days of Super rugby when teams traversed between four continents - Africa, America, Asia and Australia. The percentage of players who represent their country is less than 5% of the professional player base, so the sense of sacrifice isn’t as strong a motivation for the rest who are more focused on playing professional rugby and earning as much from their body as they can. Rugby like cricket created the conundrum it’s constantly fighting a losing battle with.

3 Go to comments
E
Ed the Duck 8 hours ago
How Leinster neutralised 'long-in-the-tooth' La Rochelle

Hey Nick, your match analysis is decent but the top and tail not so much, a bit more random. For a start there’s a seismic difference in regenerating any club side over a test team. EJ pretty much had to urinate with the appendage he’d been given at test level whereas club success is impacted hugely by the budget. Look no further than Boudjellal’s Toulon project for a perfect example. The set ups at La Rochelle and Leinster are like chalk and cheese and you are correct that Leinster are ahead. Leinster are not just slightly ahead though, they are light years ahead on their plans, with the next gen champions cup team already blooded, seasoned and developing at speed from their time manning the fort in the URC while the cream play CC and tests. They have engineered a strong talent conveyor belt into their system, supported by private money funnelled into a couple of Leinster private schools. The really smart move from Leinster and the IRFU however is maximising the Irish Revenue tax breaks (tax relief on the best 10 years earnings refunded at retirement) to help keep all of their stars in Ireland and happy, while simultaneously funding marquee players consistently. And of course Barrett is the latest example. But in no way is he a “replacement for Henshaw”, he’s only there for one season!!! As for Rob Baxter, the best advice you can give him is to start lobbying Parliament and HMRC for a similar state subsidy, but don’t hold your breath… One thing Cullen has been very smart with is his coaching team. Very quickly he realised his need to supplement his skills, there was talk of him exiting after his first couple of years but he was extremely shrewd bringing in Lancaster and now Nienaber. That has worked superbly and added a layer that really has made a tangible difference. Apart from that you were bang on the money… 😉😂

5 Go to comments
TRENDING
TRENDING Hurricanes make 10 changes in starting XV for Drua Hurricanes make 10 changes for Drua
Search