Rugby needs to take a hard look at itself. Why? Well, consider its attitude to Henry Pollock. The peroxide-blond England backrow has had a trajectory matched by few contemporaries and with it has come adulation and ‘social media fame’, but such is sport’s fickle nature, that opprobrium has duly followed.
Indeed, the further Pollock has soared, like Icarus, towards the heat of rugby’s traditional heartlands, with perceived his cock-of-the-walk hubris, the more he has enraged the game’s antediluvian leanings, with critics intent on clipping his wings and bringing him back down to earth.
In the aftermath of a barely believable encounter with France, which was settled by Thomas Ramos’ metronomic right boot, the Pollock hate mob tooled up, pitchforks ready and spat out venom online about what they see as this overindulged, overhyped chancer. Crime No 1 was celebrating provocatively with his club colleague, Tommy Freeman, who ran under the sticks for what looked like the winning try with just over three minutes left on the clock. Catch a freezeframe of Pollock’s last nine Tests, and you’ll routinely see him launching himself on the shoulders of a try-scorer, especially at the Allianz in Twickenham. As a fleet-footed 7, who is routinely a support runner, it’s hardly sacreligious to get lost in the emotion of potentially match-winning score, especially at the riotously febrile Stade de France. After all, isn’t that what young athletes crave? That rush of adrenaline coursing through the veins and to have their competitive instincts sated, if only for a fleeting moment.

It’s not like the French crowd were innocent bystanders, either. They were whistling their dissent long before he’d even entered the field of play, as they did in Bordeaux, with his club side, Northampton, earlier this year. No-one quite knows what he has done to affront the French rugby nation (and you can add the vocal South African fan for good measure), but the assumption is it’s for one flashy celebration too many. On Saturday night, those paysans from the earthy South were telling him where he could stick his chariot. So is he supposed to turn the other cheek like a good boy? Do me a favour. It’s all part of the theatre of elite sport.
Crime No 2 occurred just minutes later, with the young Northampton Saint’s accuracy found wanting as he spilt the ball just 58 seconds before full-time. This after he had already pulled off a match-saving tackle on Antoine Dupont and expertly stolen the ball from Thibaud Flament’s mitts and peeled away to keep it alive. Granted he could have gone to ground and recycled, but he made a hash of it. Yet when reviewing the tape, Cadan Murley may also rue rashly hacking the ball onwards in chaotic scenes, before France reclaimed it and Ramos broke English hearts.
There were mistakes aplenty but the biggest kicking was reserved for Pollock, who was held, arms outstretched for a particularly brutal mauling in the digital stocks.
So was Pollock the only transgressor on a night of rare drama? Of course not. Eighty-cap Ellis Genge had been yellow-carded earlier in the game for pulling down a maul. Seventy-six-cap Elliot Daly had been beaten to the draw by the jet-heeled Louis Bielle-Biarrey down the left flank and 58-cap Luke Cowan-Dickie had been upended with the smell of the tryline in his nostrils. It was a night of imperfection, on both sides.
Lest we forget England have been handed eight yellow cards through the tournament as their discipline resembled a miscreant who had overdone the Kool-Aid. This rogue’s gallery included Maro Itoje, the England captain, yellow carded in Rome. Clearly, there were mistakes aplenty but the biggest kicking was reserved for Pollock, who was held, arms outstretched for a particularly brutal mauling in the digital stocks. He’s young. He will make mistakes. He will learn. Cut him some slack for goodness’ sake.

Pollock, who remember, only turned 21 two months ago, says he is unrepentant about his exuberant ‘pulse check’ celebrations. He says he does it not for himself, but for the greater good. To spread the gospel of the game far and wide. When the USA, a country that exults individual brilliance, hosts the 2031 World Cup, he will be 26 and at his peak. Similar to Louis Rees-Zammit, another individual unafraid to go off-script, he hopes some showmanship will help rugby transcend its conservative, cosseted, closed-off garden. Should he instead, be congratulated rather than castigated for having the gumption to stand out?
Fans and journalists alike love to bemoan the fact rugby’s stars are muzzled by overly officious media personnel or militarily briefed to churn out bland platitudes in press conferences that force the eyelids to shutter and yet the moment they unearth a gem like Pollock, happy to show off his personality and ruffle feathers, those same nay-sayers, who rail against rugby’s straitjacket, turn into the fun police. They cut him down to size for having the temerity to indulge in, deep breath, football-like behaviour.
Pollock is far from a bad lot. He willingly gives up his time for interviews, clearly cares about his team-mates and is said by many of those who know him as a likeable energiser and far more thoughtful than the agent provocateur he plays up to inside the four white lines of play.
Courtney Lawes, an insightful, eminently readable columnist with The Times, like a disapproving elder, said pre-game there would be no way he or his team-mates would have been caught filming a TikTok. On viewing the evidence, it seemed like a pretty harmless bit of fun with friends Freddie Steward, Tommy Freeman and Fin Smith. At 37, ‘Big Courts’ is not a TikToker, and that’s fine, but who’s to say he wouldn’t have been indulging in some digital tomfoolery had he been born 15 years later, as part of Gen-Z. He readily admitted he’d been involved in getting his teenage kicks on the mean streets of Northampton, so you’d have thought a goofy viral dance wouldn’t have upset his sensibilities. Would Pollock be considered more ‘rugby’ if he was booting the Calcutta Cup down Princes Street in the early hours with a young Scottish starlet, as John Jeffrey and Dean Richards famously did, or drinking aftershave or worse at a post-match function? Surely a two-minute video from a sober-looking group of players who have grown up as digital natives isn’t too confronting for rugby’s grandees.
The point is Pollock is far from a bad lot. He willingly gives up his time for interviews, clearly cares about his team-mates – as witnessed by him consoling George Ford who endured a difficult day against Ireland – and is said by many of those who know him as a likeable energiser and far more thoughtful than the agent provocateur he plays up to on the field. Clearly, he’s maybe too brash for some, but watch old footage and he was swan-diving after scoring outrageous tries for Stowe, in front of a smattering of supporters. He doesn’t just play to the cameras. Like a labrador puppy, he just loves his rugby.

Rugby likes to champion itself as an inclusive sport. One for all shapes and sizes, but surely this extends to personality-types. Does bashing his carefree nature out of him reflect well on our sport? This writer has his doubts.
While Pollock says the biting criticism doesn’t affect him, he is human, and he will, at some point, be minded to retreat into his shell, fall into line and conform. The upshot is rugby loses another figure who brings eyeballs to a sport fighting an ever tougher battle for shortening attention spans. No-one is saying Pollock shouldn’t pay due deference to the hard-worn traditions of a 200-year-old sport but rugby needs to look ahead and move with the times. It does itself a disservice if it plays curmudgeon every time a wunderkind with oodles of chutzpah dares to stray from the norm and don’t be surprised if the transient sports fan ventures elsewhere for its dopamine hit, bored with rugby’s mundanity.
Rugby can’t have it both ways.
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As the great Welsh rugby referee Nigel Owens once said to players during a rugby world cup match, it’s not soccer.
Pollock is immatating spoilt, arrogant premier league football players. Pollock is arrogant and believing in his own hype. He's good player, he’s not a great player. And he’s nowhere near world class. Unless you believe the biased English media.
Hey, tallest trees catch the most wind. He is quite welcome to go ahead and do what he does, but then it’s only fair that people comment on it all. What this writer misses is nuance, which is unsurprising for a) someone who took a potshot at South Africans for no apparent reason and then never followed up on it, and b) this site.
No one has a problem with someone who celebrates a try, or even celebrates the try of their teammates. Happens all the time. No one has a problem with someone who loves their rugby, as he clearly does. Do we really think he enjoys his rugby more than other professionals in the arena? That’s unfair to every rugby player out there. But telling crowds to shush? Well, that’s obviously asking for it - no one likes being told to keep quiet. Going on and on and on like only the English can (see ‘plastic energy’), famously no one likes it. Ben Earl, Tom Curry, we’re looking at you. The incessant celebrations as if he has won the game is a lot, maybe actually win a tournament before you start celebrating every little point (English media hyping the grand slam decider, we’re looking at you).
It’s a case of, ok we get it Pollock you’re playing the villain. But he is rubbing it in people’s faces, looking for a reaction and he is getting it. I know he is young wadda wadda wadda, but it’s not as if every single 21yo is doing the same thing? And yeah yeah yeah we get that rugby has boring people etc etc, but there’s a middle ground between being boring and being Henry Pollock. Why do we have to oscillate from one extreme to another?
Cut him some slack? Cut the public some slack. Be a better journalist.
In an era where Rugby is struggling to gain a “new” younger generation of fans and participation levels are dropping, we should be embracing this guy and others to bring in the youngsters to the sport.
I get many of the grey-haired faithful don’t like it and it’s not from their era but that doesn’t mean it’s wrong, it’s just different.
Personally, I think Northampton’s exploits with UBB have created a bit of Pantomime with Pollock, which he shrugs off and goes about his business. Why don’t people just judge him on what he does on the pitch, the strip was a moment of brilliance that very few do with the frequency of Pollock, yet nobody mentions that and they just want to pillar him online to make them feel better.
Cut him some slack?
He is allowed to clown about and mock opponent players and supporters with impunity.
Isn’t it time a more mature member of his club/country took him aside for a long overdue chat?
Rugby is constantly evolving on the pitch, why can’t it evolve off it? Pollock is good for the game, bringing in a younger audience is what the game needs.
Provided he can take what he gives out, and so far that appears to be the case, then no, it’s all good. As the old saying goes, there’s no such thing as bad publicity and rugby needs all the eyeballs, and $s that follow, that it can get.
Alternatively continue to act like a proverbial old fart and be aghast at everything!
No problem with him at all. What he does need to realise and then cope with, is that if he wants to put himself on the forefront and send out messages to the fans out there, he should expect and handle the backlash. Personally I am from the school of Pieter Steph du Toit, who goes about the business in his own quiet way where his message is not of making gestures and impersonations but of sheer number of actions which turn games into wins for his side. Simple, effective, unrelenting and hard nosed stuff. And then quietly walks off and goes back to being a humble remarkable rugger player. That resonates more with me.
Live by the sword, die by the sword.
Good on him for having fun, no worries about it. After UBB played the Saints, he was booed during the game but then applauded with his name chanted afterwards as the crowd respects his ability. Should he be the first loose forward off the bench for England? Not sure, CCS makes a huge impact and in only 5 minutes for example. Rugby is great with characters and there’s nothing wrong with his behaviour as long as it doesn’t go far. I’m not sure he will be cupping his ears and shushing the crowd again in the 78th minute before the match has finished though.