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Edinburgh coaching revamp continues with hiring of second Australian


PERTH, AUSTRALIA - MAY 21: Tim Sampson, Head coach of the Force looks on before the round two Super Rugby Trans-Tasman match between the Western Force and the Highlanders at HBF Park on May 21, 2021 in Perth, Australia. (Photo by Will Russell/Getty Images)
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Edinburgh have handed Australian Tim Sampson the task of reshaping their faltering attack next season after continuing their coaching revamp under Sean Everitt.

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The capital side announced on Tuesday that another Aussie, Brad Davis, would succeed Michael Todd – one of three assistants heading out the door – as defence coach.

Sampson, 49, has been attack coach with the Fijian Drua in Super Rugby Pacific since 2024 after two years in a similar role with the now-defunct Melbourne Rebels.

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That followed a five-year spell as head coach of Western Force, where he oversaw their reinstatement to Super Rugby during the Covid-hit campaigns of 2020 and 2021 before leading them to a ninth-placed finish, just outside the play-offs, in 2022.

Edinburgh are hoping Sampson can kick-start an attack that has stuttered badly this term, only managing four tries or more in six of their 19 games and averaging only 2.95 tries per match, down from an average of 3.85 during Everitt’s second campaign in charge last season.

A former fly-half and centre as a player, Sampson started his coaching career with Sunnybank and Easts in Queensland Premier Rugby before head coach roles at Tuggeranong Vikings and Canberra Vikings in the Australian Capital Territory preceded his move to Perth with Western Force.

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Sampson will succeed Scott Mathie – who is returning to South Africa with the Sharks – at Edinburgh, which will be his first coaching role in the northern hemisphere.

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“Tim is an outstanding coach and a fantastic addition to our staff,” said head coach Everitt.

“His record speaks for itself. He has been a head coach at Super Rugby level, he has worked across multiple competitions, and right now he is running one of the most exciting attacking systems in Super Rugby Pacific with the Drua.

“What really excites me is the combination of Tim and Brad Davis coming in together. Between them, they bring enormous experience and a senior presence that will add a huge amount of quality to our environment. I believe this coaching group will drive us to the next level, and I can’t wait to work with them both next season.”

Edinburgh managing director Douglas Struth said recruiting Sampson and Davis at the same time was “a real statement of intent for this club”.

“Tim is a values-driven coach with an exceptional track record of developing attacking rugby and building strong, high-performing environments,” he added. “We’re looking forward to seeing the impact he will make alongside Sean and Brad.”

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Edinburgh also announced earlier this week that forwards coach Stevie Lawrie had been awarded a new two-year deal. Skills coach Rob Chrystie is the third member of Everitt’s current staff who will depart at the end of the season.

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TL 37 minutes ago
Joe Schmidt bows out on a high - but can the Wallabies escape 'the twilight zone'?

It’s hard to see how any coach could have done much better and that coaches can only shift the dial so much in Australia, we’ve had some of the best in the world and the trajectory has been the same. The win/loss record is obviously an important metric, but it is only one metric, and not necessarily the best to assess a team that is really still in a building phase (2024 was recovery!). You could look at something like average losing margin, and the trajectory there is much better, with the 2025/2026 results close to half the losing margin in 2024 and during Eddie’s reign (roughly 10, compared to closer to 20). Much has been made of the so called merry-go-round at 10 (really sick of that phrase but here I am using it), but losing Noah, Lygnah and Dono between Fiji and SA games in 2025, and Carter then Dono in 2026 had nothing to do with Joe. He consistently backed his first choices and backed youth at 10 when he could. The injuries led to a massive increase in uncertainty around whether to risk players who weren’t ready or back experience but lose the future benefit. In that situation I think we need to permit our coaches a greater degree of experimentation and error. Much has been made of the LSL situation, but what about how Joe’s selections at lock have led to some real depth of capability there, with players that weren’t as conspicuously impressive (e.g. Williams, Canham). Joe has made his mistakes, but he righted the trend that was heading sharply down, and I suspect that as with what he left in Ireland and as with Stuart Lancaster your old mate, the true test of his time will be what happens in the wake.

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