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Ulster stalwart decides on change of scene after 28 years of service

Dublin , Ireland - 19 April 2025; Ulster director of operations Bryn Cunningham before the United Rugby Championship match between Leinster and Ulster at the Aviva Stadium in Dublin. (Photo By Brendan Moran/Sportsfile via Getty Images)
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After nearly three decades at Ulster, as a player and a member of the senior management team, Ulster General Manager Bryn Cunningham has decided to move on.
The 47-year-old former Ireland A and Ulster full-back joined the province straight from school and made 150 appearances before injuries forced him to retire in 2010.
A member of Ulster’s 1999 Heineken Cup-winning squad, Cunningham then moved into managerial roles and has been central to shaping the team on and off the pitch.

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He will remain in his role for the foreseeable future while Ulster begin the process of recruiting his successor.

In a statement, Ulster said: “We are deeply grateful to Bryn for his loyalty, leadership, and dedication over so many years.

“Few people have given as much of themselves to Ulster Rugby, and his influence will be felt long after his departure. We thank him sincerely for everything he has done for the club and wish him every success in the next chapter of his career.”

Cunningham hasn’t announced his future plans yet. “It’s been an incredibly hard decision to make, but I feel that this season is the right time for me to look towards a new challenge, 28 years after my first cap back in 1997!” he said.

“Ulster Rugby has been my home for nearly three decades. It’s where I’ve grown, where I’ve learned, and where I’ve been privileged to share in moments of triumph and moments of challenge.

“The unforgettable roar of a packed stadium on a Friday night will be a memory I’ll cherish forever.

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“I’ve spent the last period putting in place a robust 3–5-year strategy that has the full support of both Ulster and Irish Rugby.

“As it starts to take shape with many of the structures, people, and processes now in place for the season ahead, I’m confident that we have the right staff in the senior professional and pathway teams to drive those key objectives forward that should bring stability and sustainability to Ulster Rugby in the years ahead.

“The emergence of some serious talent in the current squad and the likes of new overseas signings, Juarno Augustus and Angus Bell, should lead to a highly competitive team for any opposition this season.

“Finally, I want to thank the players I’ve stood and worked alongside, the staff who work tirelessly behind the scenes, and the supporters who made those nights so memorable.

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“But, most importantly to me, it has been the unwavering support of my family, in particular my wife Veronica, and kids Blake and Tillie, that have helped me ride the rollercoaster from start to finish!

“Ulster will always be a part of who I am.”

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NoLongerARuck 52 minutes ago
Rugby's Greatest Rivalry deep dive - what has happened to the All Blacks’ scrum?

Alot of people have talked about how the AB's are making progress and getting closer to the Boks. Its also important to ask where the net gain has been. In 4 games under Razor the AB's attack failed dismally and struggled to score tries. The Boks outscored them comprehensively. Even so the All Blacks led for long periods in Joburg and Cape Town in 24. They lost each game by one score. They led all the way in Auckland and led for a quarter of the match in Wellington. Razors team always lost control in the final quarter of matches against the boks where the Boks bench completely overpowered them.

Under Rennie the AB's have scored plenty of tries, more than the Boks, they have rediscovered their attacking threat but they have regressed in other areas. Their scrum has totally capitulated, their lineout has been hammered, they are turning the ball over more at break down and in the tackle. They are making mistakes within their attacking template that has cost them and presented the Boks opportunities and so their defence has suffered with the Boks making hay in the last 3 games outscoring them in terms of tries and pts during that period. They have conceded 2 and 3 score leads in the last 3 matches heading into the final quarter. At Cape Town it was 16 points, Soweto 12 pts and in the US 15 pts. The Boks established control of Rennies team earlier and led for longer with AB's forced to chase games. They won the second half in Ellis Park comprehensively and the final quarters in the next 2 matches matches but little else illustrating the lack of control for the AB's.



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