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'He understands the Tigers DNA': Ex-CEO Simon Cohen's pick for head coach

Graham Kitchener and Adam Thompstone of Leicester Tigers wear a cap to mark their 100th starting appearance, preented by Chief Executive Simon Cohen following the Aviva Premiership match between Leicester Tigers and Sale Sharks at Welford Road on April 29, 2017 in Leicester, England. (Photo by Malcolm Couzens/Getty Images)

Leicester Tigers fans have accused the club of making a mess of its search to replace Michael Cheika, but the club’s former chief executive, Simon Cohen, thinks there is an easy answer to their problems.

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Cheika will depart Welford Road when his contract runs out at the end of the season, only a year after he was named as a permanent replacement for another Australian, Dan McKellar, who has since returned to the NSW Waratahs.

The Tigers have been linked with moves for Franco Smith, Graham Rowntree, Richard Wigglesworth, Paul Gustard and Stuart Lancaster but haven’t managed to make an appointment.

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Andy Farrell and his British and Irish Lions coaching team take questions from Alex Payne ahead of their 2025 tour of Australia.

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Andy Farrell and his British and Irish Lions coaching team take questions from Alex Payne ahead of their 2025 tour of Australia.

They are now finding it is affecting their recruitment plans for this summer, with big-name players seemingly unwilling to join them while the uncertainty of who will be in charge at Welford Road lingers in the air.

Cohen, who was Tigers CEO until his sudden departure in May 2020, has urged the club to end their search for a new coach by going down a tried-and-tested route and reappointing Richard Cockerill to his old job.

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Investec Champions Cup
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43 - 19
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Leicester
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Cockerill, 54, who is now in charge of Black Lion and the Georgian national team, led the Tigers to Premiership titles in 2009, 2010 and 2013 during his eight years in the hot seat.

Cohen, writing on LinkedIn, believes that Tigers legend Cockerill ticks all the boxes of what the club is looking for and has urged them to make a move before it’s too late.

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“I worked with Cockers for a decade, and we shouted at each other more than any married couple, but he’s a good bloke and a good coach.

“I don’t know what Tigers are looking for in a new coach (I hope they do), but Cockers would tick a lot of boxes – he knows the competition, he’s won trophies, he’s honest and very hardworking.

“He understands the Tigers DNA – his coaching philosophy suits the players they have – they say never go back, but …” he wrote.

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SK 1 hour ago
'It's time for Borthwick and Farrell to pin their colours to the mast at 10'

Borthwick is the most conservative head coach in international rugby. Ford oozes conservatism so Borthwick loves him. Both the Smiths are mavericks by comparison. The obvious choice is Finn Smith to lead Englands daring strategy. He embodies solidity but can also fix defences with his running game and varies his play enough to keep everyone guessing. Marcus Smith is way too out there for Borthwick but he has enormous potential and when he is on there isn’t a better game driver in England. Borthwick wants to transform England into a positive go forward team but is torn between that desire and his natural inclination towards conservatism. If anything, this persistence with Ford is more about the coaches internal struggle than the players themselves.

Prendergast is a wonderful talent and shows glimpses of his potential but not regularly enough. He is also wild with the boot and plays frenetically at times often making poor decisions and creating more confusion for himself and his teammates with his muddled play. Crowley is abrasive and direct, he feeds off positive energy and is quite a consistent performer. He also brings others into the game quite well. When things are going badly though he is petulant and prone to ill-discipline. Farrell is trying to find that all round world class 10 to replace Sexton but sees flaws in both players and can’t find the balance he needs with either which is why he is struggling to favour either player.



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