New 12s tournament aims to generate £250million in next five years
World 12s Limited have launched a twelve-a-side tournament that will aim to see the world’s best male and female players compete annually around the world. Kicking off in August 2022 in England, World 12s aspires to bring £250million of new financial stimulus into the global game over the next five years, while attracting a new global fanbase.
World 12s has assembled a board and executive team consisting of former RFU CEO Ian Ritchie (chairman), former NZRU CEO Steve Tew (non-executive director), and former chairman of the WRU Gareth Davies (non-executive director). Backed by a UK-based financial consortium, the competition will complement the existing global calendar.
The inaugural World 12s tournament will see 192 of the world’s best male players from tier one and tier two nations selected via auction to represent eight franchised teams. Hosted initially in England across three concurrent weekends provisionally set for August/September 2022, each franchise of 24 players, coached by some of the world’s leading coaches, will play in a round-robin format before the knockout stages crown the champions.
With Rugby World Cup 2021 now taking place in New Zealand in 2022, the women’s format of World 12s will launch from 2023 and will be played in tandem with the men’s tournament. The vision is for the World 12s to move to different global destinations each year and offer equal winning prize money for the men and women’s competitions.
To help boost the development of the global game, each franchise will be required to select at least two players from tier two nations as well as one international U20s player. Speaking at the launch, chairman Ritchie said: “World 12s is a natural evolution for rugby union. We feel that this is a game for our changing, fast-paced world that can excite a global fan base in the way that we have seen with the IPL or most recently The Hundred in cricket.
12-a-side.
Global Superstars.
Rugby's Brightest Minds.
You love to see it.Find out more at https://t.co/qksdJ1RgTs ??#World12s #Rugby pic.twitter.com/A6rRrlqJmY
— World 12s (@World12s) September 7, 2021
“In bringing together the most exciting players under the stewardship of some of the brightest rugby minds with commercial backing, we are looking to propel rugby forward and lay a positive roadmap for how the game is perceived for future generations. Early and informal discussions with World Rugby, unions, clubs and player associations have been constructive, and in announcing today we can continue our consultative conversations and collaborations with the relevant stakeholders.”
World 12s non-executive director Tew added: “This is a truly exciting venture in the development of our global game. We believe rugby needs a new, innovative, fast-flowing, and exciting concept, but one that remains authentic to rugby’s roots. We have assembled a strong team of rugby leaders with a wealth of rugby and commercial experience, and we look forward to the continued discussions with global stakeholders.”
World Cup-winning All Black coach Steve Hansen, an ambassador for World 12s, said” “The idea of an international 12s tournament involving the world’s best players alongside some of the most exciting developing talent in a short form, fast-paced version of the sport is extremely exciting for coaches, players and fans. I believe 12s will complement the existing calendar, attracting a new breed of fans from around the world.”
'Someone offered me to come and have a look at buying Gloucester Rugby Club, I had a little look a few years back. But the business model just doesn’t work'@Bournemouth7s founder @DodgeWoodall talks to @heagneyl ??? abt why rugby struggles to turn profit https://t.co/1Gn2lyMq4G
— RugbyPass (@RugbyPass) August 29, 2021
Comments on RugbyPass
Etzebeth went on to say: “I would never dream of saying that systems stay in place following a change in captain. To say that would be deeply, deeply, disrespectful of Siya. A while back an Irish person told me they would be fine without Sexton, so I’m just responding to that.”
3 Go to commentsClose games are what we want to see…. What a match it was…. I am sure that everyone was drained by the end of it. The reality of it all there has to be a winner and a loser. The fact that we still talking about it is almost 6 months to the day Rugby is the winner.. Asante sana… Here is to 2027 and what it will bring out.
182 Go to commentsIt’s going to be a good game. COYQ
1 Go to comments“Shock”, the guy was casually saying he was just slightly surprised. Nowadays if you say anything it gets taken completely out of context. Calm down everyone.
156 Go to commentsAll I can say after reading this bitter, sour, sad piece is… Thank you very much! This will be read in the change room just before kick off on 31 August…
182 Go to commentsLook, we know contradicting opinions and wacky comments bring readers and clicks, so well done to RP for allowing always-wrong-Ben to say something here. However RP needs to put a disclaimer next to his comments for their own credibility. NZ was and is incapable of acknowledging their opp beating them. They refused so with Ire and with Arg in 2022 and also the Boks in 2023 x 2. Nothing Ben says here holds water, NZ attacked backwards, except when Kolisi and Kolbe was off And cyncialy took out Bongi, we played without lineouts for 75mins. Kolisi and Kurt-Lee almost scored twice. Thats 3 vs 2 for Boks, but the Boks opportunities was legal. Boks should have been 16-3 up by half time. Tacticaly the Boks attacked better defended better scrummed better (without a hooker) kicked better and crossed the whitewash more times. Boks beat Fr Eng Nz to win in 23, comeon give some credit at least. Even Federer Verstappen NY Mets, Mamoa, was able to see a great human sport achievement by the Boks and their DNA Boks #RWC27 !🏉
182 Go to commentsForget the 85kg bit, that can become something else. However I do like the one off test on ANZAC day idea. SR plays Fri/ Sat, test players travel Sunday and the squads have the full week together before playing Saturday. Rest of SR has a week off. Either involve women's teams in same location or in the other country and rotate annually. Herbert is right in that change is needed.
3 Go to commentsI’ve read loads of nonsense before but this article takes the cake. Or perhaps someone changed the date for April Fool's Day.
3 Go to commentsReally Rugbypass? Ben Smith I think you forgot what the Springboks did to the All Blacks at Twickenham 8 weeks earlier? Springboks 35 All Blacks 7. There is alot of ifs and buts in your article. The All Blacks threw the sink at the Springboks and unfortunately they were not good enough regardless if they played with 14 men or not. It was the Springboks who forced the All Blacks to make mistakes! Sorry but not Sorry the Springboks is the best ever Rugby World Cup Nation in the world. 4 Cups baby!
182 Go to commentsYou just backed the Boks with that fantastic review! Well done! Have some cake!
182 Go to commentsBen Smith please write up something better than this. The Springboks would have won the world cup if you were 15 men on the field. They would have found a way, they always find a way to beat the All Blacks.
182 Go to commentsWow, there is a lot of “could have” and “ should have” in this waist of time dribble. I love the desperation in this story to search for a glimpse at a silver lining. Here are the facts, NZ was a badly coached and undisciplined shadow of their former glory. They never took the lead in a game they were never going to win.
182 Go to commentsGOTTA MAKE ‘THE GEORGE’ HAPPEN!!!! That’s a great idea! A trans Tasman midget battle on ANZAC Day. I don’t think the ABs Wallabies game should be a one off winner takes all though, just the first match with the other two later in the year with the RC. Reason being, no one will ever shut up about how aussies couldn’t win it when it was a 3 match series.
3 Go to comments@Ben smith. Thats knock out rugby. So honeslty who cares?
182 Go to commentsIt will interesting to know which Irish players said that…
2 Go to commentsNaaaww boys will be boys! Now run along ya wee scamp! Don’t let us catch you at again😏
1 Go to commentsGreat to have Ethan Blackadder back in the Crusaders in the last few weeks. One of the best all round loose forwards around. He played so well last week against the Rebels. Fantastic attitude Ethan has and his comments are spot on.
2 Go to commentsThe author is 100% right. The Springboks know that they don't have near the natural attraction, mana, skill and mystic the All Blacks have. So, Chasing the sun 1 & 2 was concocted to overblow the Boks image on the back of a corruptly obtained “win". It's marketing ploy to force the Boks delusion as the World's Best. I guess World Rugby is also not to be believed when it came out with an apology about how the final was officiated. And if the 2023 final such a superb game by the Boks, then the Boks crying about Referee Bryce Lawrence for decades is also deserves a laugh. Chase the sun and get burned like a moth. A very well written literary piece that tore the Boks and Chasing the sun farce to shreds. 🖤All Blacks🏉
182 Go to commentsI’d say France was far more hard done by in the 2011 final than the All Blacks in this game. Joubert simply refused to call a penalty against the All Blacks in the last quarter even directing an All Black to drop a ball he picked up in an offside position rather than penalizing him. This article also totally discounts the efforts of PSTD. Ask Jordie how well he played. Or the backup flank who played hooker for the entire game. Siya was also a brilliant tackle by Richie from scoring a blinder. Pollard was also fantastic. Look I don’t like the boks style but the only thing more questionable than the content of this article is the timing of it. Get over it already
182 Go to commentsDad Marty was also a handy rugby player for Linwood back in the day. Great bloke. Sensational softball career.
2 Go to comments