'The attacking brand of rugby Gloucester play is very exciting. But I get a lot of pride from the set-piece'
“I love this club as much as anyone,” Alex Brown says to me. He glowers briefly, those dark eyes flashing as they did on any of the near 250 times he played in Cherry and White. “And I can tell you that, even though these last few months have been the most difficult I’ve ever endured, I know we are now headed in the right direction.”
Brown is newly installed as Gloucester Rugby’s Chief Commercial Officer, having been asked to take on a fair amount of the role that the previous Director of Rugby would have shouldered. He is in charge of contracts; he’s been busy. There are few people who know the club as well as Brown, few who know what Gloucester need right now.
“COVID has produced so many issues and difficulties for the club. Myself, Lance and the team have worked so hard to get a future. We have, to date, made sixteen different versions of the budget for next year. The picture has changed so many times.
“We’ve made people redundant, cut pay, it’s been very tough. And on top of all of that, we have had to hire a new head coach. As I say, very tough, but I think we are turning a corner.”
A number of men have tried the head coach role before. What is different this time around?
“A young, promising, English coach was the key metric for us. Someone who understands the league in which we are operating. It is so competitive, so relentless; I think it takes time for any coach coming in, who does not have Premiership experience, to understand that.
“I have learnt so much from all the different coaches we’ve had, they’ve all been successful in different ways, but as a club, we have lost the aura that we used to have. I think our new man has that. There’s a determined desire to succeed. And he’s young, he has everything to prove and will work so hard on behalf of this club.
“He’s very impressive; I know the fans will love him.”
Across a corridor of Kingsholm is the office of the CEO. Another man new to the role, but someone who has spent a large amount of his previous career thriving.
Lance Bradley served ten years at the top of Mitsubishi Motors in the UK, one of the world’s leading car manufacturers; a sector as competitive as any. He is softly spoken, but there is a steel to his personality forged from some extremely tenacious marketplaces. He comes with an inbuilt ability to think differently and, on occasion, ask difficult questions.
Bradley took the top job at Gloucester back in September of 2019. A date which seems like a lifetime ago.
Before England had dispatched the All Blacks in a quite sensational World Cup semi-final and then lost a heart-breaking final. Before the Saracens’ saga unravelled and the salary cap had been scrutinised and reapplied. Before Coronavirus had turned worlds upside down and professional rugby had to face the very real prospect of zero income. Before a time when difficult questions needed to be asked.
“On the commercial side, that was easy, I was used to asking how things were done. But on the playing side, that was more difficult. And it became apparent things weren’t right. We lost all our preseason games, and bar a couple of opening games, we started to lose, and most importantly, lose in the same way, every week.
'We must unfortunately continue to make tough choices in order to protect the club for the foreseeable future'https://t.co/iT9v1ht1nW
— RugbyPass (@RugbyPass) July 1, 2020
“I suggested that if we carried on like that we could get relegated and the response was, “We’ve not been relegated before, so we won’t get relegated now.” I found that outlook concerning.
“If you carry on doing the same thing, you will get the same results.”
“As CEO, I wanted to talk to everyone. I was open and honest about who I spoke to. Management knew; there were no secret meetings. But the more people I spoke to, the more I felt things weren’t right. That’s not a rugby feeling, that’s a management feeling.
“I never want to interfere in things that aren’t my job. But when you get the information I was, you kinda have to. I asked difficult questions on the rugby side and they weren’t well received. Those questions started the process; it played out like it did.”
When it came to hiring a new head coach, Bradley was once again advised that there were certain things he couldn’t do.
“Apparently, you can’t involve the players in that process. I was told that in no uncertain terms. But my understanding is that, ultimately, when you bring in a new leader to a group of people already in place, you need buy-in. You can’t force someone onto those people.
Director of rugby Pat Lam described Dickinson as 'the standout candidate' for the role.https://t.co/LVh2l3Khej
— RugbyPass (@RugbyPass) July 1, 2020
“If you involve them in the process, then they feel part of the decision and are much more likely to try and make it work. We asked the senior playing group what the most important attributes were in a new head coach. We then used that criteria to run an extensive search. We then ran an interview process and reduced the large field to two candidates and took those two names back to that same group.
“They were unanimous in choosing George (Skivington). It wasn’t a democratic election but we listened to what they had to say. Rugby is a sport in which the whole team needs to contribute. Despite being told that it couldn’t be done, we achieved that in appointing George.”
There are questions, however: Bradley, Brown and Skivington make a green trio, despite their experience elsewhere, they do lack familiarity with their respective roles.
“You could put a negative spin on it,” counters Brown, “I’m sure there will be some people who will. But whilst I will concede that we are all new to our jobs in relative terms, there is one major advantage to that: we question everything.
“One of the first things Lance said to us all was that we can’t have the answer: ‘that’s just the way we have always done it.’ We are existing in such turbulent and difficult times, you have to think about everything you do. You can’t just accept things in their present state. We have to ask, can we make that better?”
It is the third time Ralepelle has tested positive for a banned substance.https://t.co/RTWlUj7Lpk
— RugbyPass (@RugbyPass) July 1, 2020
“If I’m honest,” continues Brown, “I don’t think we made the most of the talent available to us locally. We haven’t utilised the talent pool we have in this area. It’s all on our doorstep and we have to make use of that. George has that same vision and we want to bring that back to Kingsholm.”
It is 10:25pm, when my mobile phone flashes into life. Having just spent a long first day at his new club, George Skivington is calling me as requested.
I pick up and, despite the late hour, there is still a noticeable brightness to his voice. He won’t talk to me about the circumstances surrounding him leaving London Irish, that is for others, but he is more than happy to talk about Gloucester.
“I have a pretty good understanding of all the different clubs in the Premiership, and this is a rugby hotbed. As a young player, I was shaped by a fair few visits down to Kingsholm and when the opportunity came through to me, I didn’t think twice.
“I’m an honest guy. I have always worked hard and the competitive and relentless nature of the Premiership is what I live for. But I recognise how tricky it is. This is an emotional sport, as well as a physical one, you have to understand how that can take its toll.
WATCH: @crusadersrugby halfback Bryn Hall and @BluesRugbyTeam hooker James Parsons join the Aotearoa Rugby Pod to discuss all things #SuperRugbyAoteroa and the proposed All Blacks-Kangaroos clash.https://t.co/JXwrBpyxFN
— RugbyPass (@RugbyPass) July 1, 2020
“The new salary restrictions are going to put even more pressure on squads and players, and you have to appreciate that.
“We have an interesting period coming up when we restart; an interesting dynamic. We will get a chance to see everyone play. I want to give everyone a chance to impress me in the remainder of this season. There are massive positives in finishing this season and I will be giving guys opportunities.
“I don’t really know the guys here, and I am coming in with no pre-conceptions. It’s going to be an interesting few months.”
Skivington has temporarily moved up to Gloucester and left his young family behind in Surrey. But they will not be far behind him.
“We have to sort all of that out, it’s going on in the background, moving them here, new schools; it’s a lot to try and deal with. But I know my family will love this club too.
Marler picked up a 10 week ban for his actions. #EnglandRugby pic.twitter.com/Rw0CnK5weM
— RugbyPass (@RugbyPass) July 1, 2020
“You can feel the loyalty this place creates. The connection to the city, so many fans have grown up here, been coming to this club for so long. That’s powerful, we will need to harness that.
“My job is not to rip things up and start over. The attacking brand of rugby Gloucester has had in recent times is very exciting. But I get a lot of pride from the set-piece; from making those things work. Maybe that hasn’t been a strength in recent seasons. That is what I want to get right.”
Getting things right will be paramount. As loyal as the fans are down in Gloucester, they are knowledgeable and vociferous. They also love winning.
There will be many interested to see how quickly this team can make that happen.
Comments on RugbyPass
What a load of bollocks. The author has forgotten to mention the fact that the Crusaders have a huge injury toll with top world class players out. Not to mention the fact that they are obviously in a transition period. No this will not spark a slow death for NZ rugby, but it does mean there will be a new Super Rugby champion. Anyone who knows anything about NZ rugby knows that there is some serious talent here, it just isn’t all at the Crusaders.
1 Go to commentsI wouldn’t spend the time on Nawaqanitawase! No point in having him filling in a jersey when he’s committed to leave Union. Give the jersey to a young prospect who will be here in the future.
4 Go to commentsIt was a pleasure to watch those guys playing with such confidence. That trio can all be infuriating for different reasons and I can see why Jones might have decided against them. No way to justify leaving Ikitau out though. Jorgensen and him were both scheduled to return at the same time. Only one of them plays for Randwick and has a dad who is great mates with the national coach though.
53 Go to commentsBrayden Iose and Peter Lakai are very exciting Super Rugby players but are too short and too light to ever be a Test 8 vs South Africa, France, Ireland, and England, Lakai could potentially be a Test player at 7 if he is allowed to focus on 7 for Hurricanes.
5 Go to commentsPencils “Thomas du Toit” into possible 2027 Bok squad.
1 Go to commentsDon’t see why Harrison makes the bench. Jones can play at 10 if needed, and there is a good case for starting her there to begin with if testing combinations. That would leave room for Sing on the bench
1 Go to commentsWhat a load of old bull!
1 Go to commentsOf the rugby I’ve born witness to in my lifetime - 1990 to date - I recognize great players throughout those years. But I have no doubt the game and the players are on average better today. So I doubt going back further is going to prove me wrong. The technical components of the game, set pieces, scrums, kicks, kicks at goal. And in general tactics employed are far more efficient, accurate and polished. Professional athletes that have invested countless hours on being accurate. There is one nation though that may be fairly competitive in any era - and that for me is the all blacks. And New Zealand players in general. NZ produces startling athletes who have fantastic ball skills. And then the odd phenomenon like Brooke. Lomu. Mcaw. Carter. Better than comparing players and teams across eras - I’ve often had this thought - that it would be very interesting to have a version of the game that is closer to its original form. What would the game look like today if the rules were rolled back. Not rules that promote safety obviously - but rules like: - a try being worth 1 point and conversion 2 points. Hence the term “try”. Earning a try at goals. Would we see more attacking play? - no lifting in the lineouts. - rucks and break down laws in general. They looked like wrestling matches in bygone eras. I wonder what a game applying 1995 rules would look like with modern players. It may be a daft exercise, but it would make for an interesting spectacle celebrating “purer” forms of the game that roll back the rules dramatically by a few versions. Would we come to learn that some of the rules/combinations of the rules we see today have actually made the game less attractive? I’d love to see an exhibition match like that.
29 Go to commentsIrish Rugby CEO be texting Andy Farrell “Andy, i found our next Kiwi Irishman”
5 Go to commentsI certainly don’t miss drinking beers at 8am in the morning watching rugby games being played in NZ.
1 Go to commentsThis looks like a damage limitation exercise for Wales, keeping back some of their more effective players for the last 20/25 minutes to try and counter England’s fresh legs so the Red Roses don’t rack up a big score.
1 Go to commentsVery unlikely the Bulls will beat Leinster in Dublin. It would be different in Pretoria.
1 Go to commentsI think it is a dangerous path to go down to ban a player for the same period that a player they injured takes to recover. Players would be afraid to tackle anyone. I once tackled my best friend at school in a practice match and sprained his ankle. I paid for it by having to play fly-half instead of full-back for the rest of that season’s fixtures.
5 Go to commentsJust such a genuine good bloke…and probably the best all round player in his generation. Good guys do come first sometimes and he handled the W.Cup loss with great attitude.
2 Go to commentsWord in France is that he’s on the radar of a few Top14 clubs.
5 Go to commentsGet blocking Travis, this guy has styles and he’s gonna make a swift impact…!
1 Go to commentsWhat remorse? She claimed that her dangerous tackle wasn’t worthy of a red! She should be compensating the injured player for loss of earnings at the minimum. Her ban should include the recovery time of the injured player as well as the paltry 3 match ban.
5 Go to commentsArdie is a legend. Finished and klaar. Two things: “Yeah, yeah, I have had a few conversations with Razor just around feedback on my game and what I am doing well, what I need to improve on or work-ons. It’s kind of been minimal, mate, but it’s all that I need over here in terms of how to be better, how to get better and what I am doing well.” I hope he’s downplaying it - and that it’s not that “minimal”. The amount of communication and behind the scenes preparation the Bok coaches put into players - Rassie and co would be all over Ardie and being clear on what is expected of him. This stands out for me as something teams should really be looking at in terms of the boks success from a coaching point of view. And was surprised by the comment - “minimal”. In terms of the “debate” around Ireland and South Africa. Nice one Ardie. Indeed. There’s no debate.
2 Go to commentsThere’s a bit of depth there but realistically Australian players have a long way to go to now catch up. The game is moving on fast and Australia are falling behind. Australian sides still don’t priories the breakdown like they should, it’s a non-negotiable if you want to compete on the international stage. That goes for forwards and backs. The Australian team could have a back row that could make a difference but the problem is they don’t have a tight five that can do the business. Tupou is limited in defence, overweight and unfit and the locks are a long way from international standard. Frost is soft and Salakai-Loto is too small so that means they need a Valentini at 8 who has to do the hard graft so limits the effectiveness of the backrow. Schmidt really needs to get a hard working, tough tight 5 if he wants to get this team firing.
4 Go to commentsSorry Morgan you must have been the “go to for a quote” ex player this week. Its rnd 6 and there is plenty of time to cement a starting 15 and finishing 8 so I have no such concerns.
2 Go to comments